IBM presents the Corporate Responsibility Report 2019
Can the industry go for ends? Are these simply found in the profit index? Is there not beyond the apparent rhythm something more fascinating, a destination, a vocation even in the life of a factory?
Starting from Olivetti to read the IBM report is a bit like closing a circle in the middle century, bringing together the two names that dictated the beginnings of a path of which we are experiencing the new stages today. At the end of a quarter marked by an unparalleled shock, reading reports of this type is not only a photograph of the past, therefore, but also a sort of vision for the future: the social responsibility of companies is and always will be more central to defining the role of the company itself in society and on the market. And this is what the IBM report intends to trace.
IBM Corporate Responsibility Report
The principle expressed in the report is that of "Good Tech", the innovation capable of democratically distributing benefits to communities around the world. There are four main areas enucleated by IBM:Training and Human Capital : “ P-TECH, the new model training created by IBM, which offers an educational path from high school to the degree in “Expert in Digital”, has grown to reach more than 220 schools and 150,000 students in 24 countries, with a network of more than 600 industry partners. In 2019, IBM has donated software and services for education for a value of $ 800 million. In Italy, this journey began in Taranto, where we have just concluded the first year of the six provided with the participation of 170 students. In September, the new debut, always in Taranto, for the other 130 guys “; Sustainability : “ in 2019, the total energy consumption of IBM, including data center co-location, has been reduced 4.5% from 2018, thereby saving the company with 9.1 million dollars. In addition, IBM has planned to achieve by 2025 (55% of energy from renewable sources “; Ethics and diversity : “ in 2019, the ethisphere Institute named IBM one of the world's most ethical companies for the second consecutive year. Other organizations have also praised the culture of diversity and inclusion, IBM, with the recognition of the Human Rights Campaign as ' best place to work for the equality of LGBTQ. IBM appeared on the list of Best Companies for Multicultural Women. Not only that, the ethical commitment is underlined by the participation of IBM at the Call for THE Ethics desired by the Pontifical Academy for Life and supported by Pope Francis; distance Education : “ an initiative started by Italy, and then adopted in much of Europe and in Latin America, has seen IBM work with Cisco to put at the disposal of students and teachers with the platform of video conferencing Webex during the pandemic COVID-19. The employees in IBM are then organized on a voluntary basis in a team to help teachers use technology effectively “. All of this is articulated within the report ( available here ) in a series of initiatives, including those undertaken to contribute to the reaction to the shock of the pandemic by Covid-19. Inevitably this is one joint that you cannot ignore and on which the group has operated by the IA Watson , the brute force of a supercomputer, a “Call for Code”, in search of new solutions, free access to thousands of patents and so on.
Among the indications provided there are also some references particularly interesting about the positions of the group on some of the topics on the agenda: the regulation on the 5G the privacy regulations, passing new legislative standards for the IA and the exchange of data across national borders. In many ways this is a report that is also a manifesto: Arvind Krishna, as the new CEO of the group, who took office in January, he immediately had to face an unprecedented financial crisis, and in this report may not that having placed significant statements of intent. A signature that is not strategy, is the vision.
Arvind Krishna, CEO of IBM
