Animal Crossing: New Horizons: H&M action with Maisie Williams

Animal Crossing: New Horizons: H&M action with Maisie Williams

Animal Crossing

The Switch-exclusive life simulation Animal Crossing: New Horizons is still on everyone's lips and is considered one of the biggest game hits of recent years. Just six months after the release, the Nintendo IP cracked the sales mark of 26 million units - only Mario Kart 8 Deluxe was more successful on the Switch. The latest offshoot of the Nintendo series, which started in Japan in April 2001, has generated an impressive hype, especially due to the global corona pandemic, which simply refuses to subside.

Currently there is the beginning of spring Again lots of reasons to plan another detour to the self-designed island and to collect countless new animals and building instructions - N-ZONE editor-in-chief Katha summarizes all new information in compact form every month! Fans will unfortunately have to wait for big and long-awaited updates, for example new fruits like bananas or mangoes, or the museum café known from Animal Crossing: New Leaf, but there is a recently announced cooperation with the clothing company H&M, which is "Game of Thrones "Actress Maisie Williams got a famous campaign face and wants to ensure a more sustainable fashion future. Editor Maci has already visited the new "H&M Looop Island" and tells what to expect on the brand new island.

Table of contents

1 With Maisie Williams into a "more sustainable fashion future" 2 Plans Beyond Animal Crossing Horizons Haven’t ventured into Animal Crossing: New Horizons (buy now) or are you still doubting whether the title will suit you? Then take a look at our test video for the sugar-sweet life simulation!

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Into a "more sustainable fashion future" with Maisie Williams

Editor Maci was not only allowed to take a look at the island in advance, Maisie's own room was also examined together. Source: PC Games For some time now, the global clothing company H&M has been working on a future for more sustainable fashion. For example, H & M's clothing collection program has existed since 2013, which is considered the largest initiative in the world to recycle and reuse old clothing for the benefit of the climate. In cooperation with "Game of Thrones" and "The New Mutants" actress Maisie Williams, H&M would like to focus more on the initiative with fresh campaigns. One of the first announcements is a brand new island in the Switch hit, which can be visited until April 20th.

Fans can talk to Maisie and Global Sustainability Manager Pascal Brun every day between 1am and 9pm (CEST) about the Exchange initiative and Maisie in style: You can easily grab Maisie's campaign outfit on Looop Island. Source: H&M find out various information about sustainable fashion. "Being part of this initiative with Maisie Williams to drive change in the fashion industry by encouraging our customers and fans to reuse, recycle and recycle unwanted clothing is something that we at H&M are very ambitious about," said Pascal Brun. The redesigned island makes a great showcase for the future vision of the clothing company.

Maisie Williams is known for her acting career as well as for her involvement outside the film world. She has been actively campaigning for issues such as equality, women's rights and environmental protection for years. "I'm excited to finally share the news of my partnership with H&M as a Global Sustainability Ambassador, and I can't wait for you all to see what we've been working on," said Maisie. "In this role, I will work closely with experts at H&M to drive sustainability initiatives and shape the path towards an accessible and circular fashion future. The long-term goal is for textiles of all brands in the H&M Group to be 100 percent recycled and others by 2030 Using sustainably grown resources. It is time to act and create more sustainable production cycles in fashion to protect our planet and the next generation. "

Finally, on Looop Island it is possible to find old clothes to leave behind (more of a statement than a real purpose) and download a design replica of Maisie's campaign outfit as a reward. If you want to find out more or would like a dodo code for the trip, you simply have to send a direct message via Twitter to @looop.

The virtual campaign outfit is available for boys and girls as a download on the island. If you are interested, you can get the dodo code via Twitter. Source: PC Games

Plans beyond Animal Crossing's horizon

The cooperation between H&M and Nintendo is only the first action of the initiative. The 3D animation studio Goodbye Kansas has created a digital twin sister to Maisie that will be featured in upcoming promotions. If you want to watch the launch film with Maisie, you have the chance to take a closer look at the topic here. Maisie and her avatar will make several appearances over the course of the year to interact with H&M customers and reflect on the fashion cycle and ways to better protect the environment you external content from [PLATFORM]. To protect your personal data, external integrations are only displayed if you confirm this by clicking on "Load all external content": Load all external content I agree that external content can be displayed to me. This means that personal data is transmitted to third-party platforms. Read more about our privacy policy . External content More on this in our data protection declaration. Animal Crossing: New Horizons was released worldwide on March 20, 2020, exclusively for the Nintendo Switch. Would you like to know more about the beginnings of the series? Then take a look at our retro video of the very first offshoot, published at the time for the Nintendo 64. If there are any more exciting updates about life simulations from Nintendo, you can find out about it from us.






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